The Association of Advertising Agencies Nigeria has said it will focus on digital transformation in communication.

A statement said this would be the focus of the 49th annual general meeting/congress of AAAN in Lagos.

It said the two-day event was expected to be declared open by Lagos State Governor, Babajide Sanwo-Olu.

The statement added that the Minister of Information and Culture, Alhaji Lai Mohammed, would deliver the keynote address on the topic ‘Digital transformation in communication’.

It added that guest speakers scheduled for the event include Executive Director, System Specs, Mr David Okeme; President/Co-Chief Executive Officer, Opay Nigeria, Mr Olu Akanmu; Chief Executive Officer/Co-Founder,, Mr Adetayo Bamiduro; Managing Partner, Verraki Africa, Mr Niyi Yusuf; and Google Country Manager, Mrs Juliet Ehimuan-Chiazor.

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