How to Grow Your Audience, Make the Case for Content, and Counter Your Story-Hating Boss

When I started Contently’s own content marketing program eight years ago, we had but a blog template and a dream. Within 18 months, we’d built a loyal audience of hundreds of thousands of marketers and an award-winning industry publication. Of course, things aren’t so easy nowadays—the competition is steeper. Audiences are splintered across more channels. And the demands put on […]

Your 3 Biggest Content Strategy Questions, Answered

Strategy Steve Jobs once said: “People don’t know what they want until you show it to them.” Was Jobs talking about the iPod? Or was he talking about a content strategy advice show tailor-made for modern marketers? Or was he talking about both? It’s time to find out. Today, we’re excited to launch Ask a Content Strategist, a new content strategy […]