10 Free Content Marketing Resources You Need to Bookmark

Strategy The good news: There are a lot of content marketing resources out there. The bad news: There are a lot of content marketing resources out there. Heading into 2022, everyone wants to up their content game. But sometimes, sifting through a sea of content about marketing can be overwhelming. Which resources can you really trust? To help you maximize […]

Introducing SEO Story Ideas: Your New Favorite Content Strategy Tool

Company News Around this time last year, there was a stat circulating around Slack that had the Contently fam absolutely abuzz: as an aggregate, two-thirds of our customers’ traffic came from search—significantly higher than industry benchmarks. I wasn’t entirely surprised by this finding; I’d recognized this as a pattern when examining the analytics of individual accounts. But now I wondered: […]

How to Grow Your Audience, Make the Case for Content, and Counter Your Story-Hating Boss

When I started Contently’s own content marketing program eight years ago, we had but a blog template and a dream. Within 18 months, we’d built a loyal audience of hundreds of thousands of marketers and an award-winning industry publication. Of course, things aren’t so easy nowadays—the competition is steeper. Audiences are splintered across more channels. And the demands put on […]

Your 3 Biggest Content Strategy Questions, Answered

Strategy Steve Jobs once said: “People don’t know what they want until you show it to them.” Was Jobs talking about the iPod? Or was he talking about a content strategy advice show tailor-made for modern marketers? Or was he talking about both? It’s time to find out. Today, we’re excited to launch Ask a Content Strategist, a new content strategy […]